Logo

Please follow these simple rules when using the Wolf Eyewear logo to maintain a strong and consistent brand image.

Our logo


Our logo builds on our heritage with the centre “O’ creating the moon with our wolf in the foreground. It can appear in Midnight Navy, Warm Red, Fresh Green or Moonlight Blue, as shown.

Always use the master artwork, and do not recreate our logo.

Wolf Eyewear icon
The icon in the middle of the logo is based on a circular form with sweeping lines and is created for good reproduction, whatever the format or material. Our icon can be used to add interest to a piece of communication. Always use the icon sparingly.

Logo size
The logo can be used within a large range of sizes. Be mindful of the medium or substrate when deciding on a minimum size to ensure clarity. On a standard A4 document, the logo should be a minimum of 50mm in width.

Primary

Positive or Reverse

The logo has been designed to be able to be used in a Positive or Reverse format.

Our icon

Wolf Eyewear icon
Our icon can be used in all four brand colours.

Social Media icons
The icon should be Midnight Navy on any of the bold colour backgrounds.

Colour examples

As the logo is a single colour it can be used in various colour combinations within the colour palette. Always be mindful of legibility in different mediums.

Logo files

EPS
Positive Logo
JPG
Positive Logo
PNG
Positive Logo
SVG
Positive Logo
EPS
Reverse Logo
PNG
Reverse Logo
SVG
Reverse Logo
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